Weber Shandwick was today named to Advertising Age’s 2014 Agency A-List. As the only PR firm to make this year’s list of industry innovators, Advertising Age noted that Weber Shandwick’s launch of Mediaco, its content publishing unit, “catapulted it beyond traditional PR.”
“Weber Shandwick is pushing the boundaries of public relations, building and deploying new platforms and nurturing and attracting diverse talent – all resulting in high-impact creative client campaigns,” said Andy Polansky, CEO, Weber Shandwick. “The Advertising Age A-List is a prestigious honour that reflects how we are leading the industry, defying the status quo and bringing innovative thinking and business solutions to our clients. Our talented team brings their ‘A-game’ every day.”
The Advertising Age Agency A-List recognised Weber Shandwick’s development and deployment of standard-setting engagement tools, like Mediaco, as well as the firm’s collaborative culture and specialised capabilities.